Product Managers/Digital Innovation
Has to prove: That an AI bet deserves the roadmap slot.
Use cases ranked by evidence strength
AI ROI and use case planning
Quantify the ROI and financial impact of your AI project or portfolio of projects.
- 0+
- AI case studies
- 0+
- use case families
- 0+
- sectors covered
5 AI use cases, ranked by ROILive model
Projected value build-up · 24 months
- 1Intelligent AI-powered CRM4.24x
- 2Automated Generation of Personalised Offers3.49x
- 3Lead Identification through Real Estate Websites1.70x
- 4Digital Playbook for Sales Agents0.49x
- 5AI Assistant for Customer Service-0.27x
Projected outcome
€1,826,600
ROI in 2 years
4.24x
8 months to implement · 3.69 month payback
Trusted by the people who have to prove it
Finance Professionals
Has to prove: That the numbers survive a budget review.
Referenced assumptions and sensitivity
Consultants
Has to prove: That the case holds up in a client room.
Comparable outcomes, ready to export
Private Equity
Has to prove: That AI claims across a portfolio are real.
Expected against actual, every review
All four start from the same place, 0 plus AI case studies, modelled with the financial rigor investment professionals use.
Evidence corpus
The evidence problem, solved from real cases.
Every use case records what was built, who used it, what it returned, how long it took and how strong the evidence behind it is. Starting something new, or already running it, start from the same corpus.
Project Stage
Whether you are starting a new AI project or already have one running, the hard part is the same, proving the impact.
Credible answers it from a corpus of real AI case studies, so the numbers you take into the room are grounded in what comparable projects actually returned.
- Use case families
- 12
- Cases in this view
- 114
- Sectors covered
- 10
- Typical return
- 1.4x to 5.4x
Evidence library12 of 12 use cases
Sector
Customer support automation
Software · Mid market
Strong- Cases
- 18
- Typical return
- 3.1x to 5.4x
- Time to value
- 3 to 5 months
- Expected ROI
- 3.4x
Sales insights
B2B SaaS · Mid market
Moderate- Cases
- 11
- Typical return
- 2.2x to 3.6x
- Time to value
- 6 to 9 months
- Expected ROI
- 2.8x
Document triage
Financial services · Enterprise
Moderate- Cases
- 9
- Typical return
- 1.9x to 3.1x
- Time to value
- 5 to 8 months
- Expected ROI
- 2.4x
Internal knowledge assistant
Professional services · Enterprise
Emerging- Cases
- 7
- Typical return
- 1.5x to 2.4x
- Time to value
- 7 to 11 months
- Expected ROI
- 1.9x
Personalised offer generation
Retail · Enterprise
Strong- Cases
- 14
- Typical return
- 2.6x to 4.4x
- Time to value
- 4 to 6 months
- Expected ROI
- 3.1x
Demand forecasting
Manufacturing · Enterprise
Strong- Cases
- 12
- Typical return
- 2.4x to 3.9x
- Time to value
- 6 to 9 months
- Expected ROI
- 2.7x
Claims processing
Insurance · Enterprise
Moderate- Cases
- 10
- Typical return
- 2.1x to 3.4x
- Time to value
- 5 to 8 months
- Expected ROI
- 2.6x
Onboarding and KYC checks
Financial services · Mid market
Moderate- Cases
- 8
- Typical return
- 1.8x to 3.0x
- Time to value
- 4 to 7 months
- Expected ROI
- 2.3x
Contract review
Legal · Mid market
Moderate- Cases
- 8
- Typical return
- 1.7x to 2.9x
- Time to value
- 5 to 8 months
- Expected ROI
- 2.2x
Quality inspection
Manufacturing · Enterprise
Emerging- Cases
- 6
- Typical return
- 1.6x to 2.8x
- Time to value
- 8 to 12 months
- Expected ROI
- 2.1x
Clinical documentation
Healthcare · Enterprise
Emerging- Cases
- 6
- Typical return
- 1.5x to 2.6x
- Time to value
- 7 to 10 months
- Expected ROI
- 2x
Field service scheduling
Utilities · Enterprise
Emerging- Cases
- 5
- Typical return
- 1.4x to 2.3x
- Time to value
- 8 to 12 months
- Expected ROI
- 1.8x
Sensitivity analysis
Move an assumption. Watch the case respond.
Start from the corpus, then flex it against your own numbers. ROI, payback and annual impact update live and so does the summary you hand to finance.
How it works
You just built that in four sliders.
Describe your business once. Credible searches the corpus, ranks the use cases with the strongest evidence behind them and preloads the model, the assumptions and the evaluation targets. The work above is the output, not the setup.
- BusinessContext
Step 01
Describe your business
Sector, budget, timeframe and objective, in plain language. Entered once.
- EvidenceMatch
Step 02
Find the use cases with evidence
Credible searches the corpus and ranks the matches by how strong the evidence behind them is.
- ModelDecision
Step 03
Everything arrives preloaded
The model, the referenced assumptions and the evaluation targets come filled in and stay editable.
Why Credible
Different tools for different jobs.
A general AI assistant is useful for thinking through a problem. Credible is built for the Investment Decision.
Relevant evidence
Credible searches and curates the case studies that fit the situation.
Use case matching
Evidence is matched to the company, sector, budget and time frame.
Structured output
A reusable model with referenced assumptions, sensitivity, time to value and exports.
Four starting points
Where Credible fits.
Primary purpose
- AI Assistants
- General AI assistance
- Research subscriptions
- Research and market intelligence
- Consultancy
- Advisory services
- Credible
- Choosing and justifying AI projects
Evidence collection
- AI Assistants
- Requires prompting and validation
- Research subscriptions
- Manual research
- Consultancy
- Performed during the engagement
- Credible
- Curated automatically for every recommendation
Business case
- AI Assistants
- Create one with prompting
- Research subscriptions
- Usually separate work
- Consultancy
- Included in the engagement
- Credible
- Generated with referenced assumptions
Output confidence
- AI Assistants
- Variable
- Research subscriptions
- AI-dependent
- Consultancy
- Requires validation
- Credible
- Source verified and repeatable
Typical cost
- AI Assistants
- Subscription
- Research subscriptions
- Enterprise licence
- Consultancy
- Project based fees
- Credible
- £300/year
Pricing
Priced to match the value of the decision.
Choose the plan that matches how many AI projects you are running. Cancel any time.
Professional
Measure the ROI of your AI projects.
£99/ month
- Up to 3
- active projects
- Metric discovery
- Preloaded assumptions
- Base case model
- Spreadsheet export
- Data anonymised and may inform aggregate benchmarks
14 day free trial.
Portfolio
Measure your projects and discover the next one.
£149/ month
- Up to 10
- active projects
Everything in Professional, plus
- Ranked discovery of proven AI use cases
- Full scenario modelling: base, downside, upside
- Sensitivity tables
- Export in any format: board deck (PowerPoint), document, spreadsheet
- Full confidentiality: your data never trains models or enters benchmarks
14 day free trial.
Enterprise
Measure AI ROI across your whole organisation.
Talk to us
- Unlimited
- projects
Everything in Portfolio, plus
- Multiple seats with team workspaces
- Leadership dashboard: every team's AI bets, ranked and comparable
- One standardised methodology across every department
- Custom benchmarks against your own historical projects
- SSO and admin controls
- API and export to BI tools
- Signed DPA and full confidentiality
- Onboarding session and priority support
- Hands on consulting from our team
Try it free
Start with the AI opportunity.
Tell us a little about your business, and we will show you the AI opportunity most likely to pay off first.
- Evidence matched to your sector and stage
- A referenced business case, not a blank spreadsheet
- Evaluation targets defined before launch
FAQ
Questions we are usually asked.
Credible helps most before the AI use case is selected, when uncertainty is highest, and it carries the decision through build, launch and ongoing review.
From a continuously maintained corpus. Based on 200 plus AI case studies, each recording what was built, what it cost, what it returned and how value was measured.
Company specific information is anonymised, and every Enterprise plan includes private deployment with dedicated data isolation as standard.
Both. A referenced write up of what has actually worked, and an editable spreadsheet with conservative, base and optimistic cases that exports straight to a board deck, PowerPoint or Excel.
Continuously, with a monthly briefing. If something new materially changes a benchmark you have already used, we tell you.
£300 a year on Pro for up to 10 projects, deliberately under most expense thresholds. We also give you a one page justification you can forward to whoever signs things off.